No, it is not mandatory to start selling via cross-border e-commerce. However, it is highly recommended in order to protect your brand and avoid potential counterfeiting or customs issues. We evaluate each case individually and can support your company throughout the trademark registration process in China.
Yes, but these categories are subject to specific regulations. The cross-border model allows the sale of many products that are not yet registered in China, as long as they comply with the platform guidelines. Maiorait supports feasibility and compliance analysis, as well as the market entry strategy for each product category.
We work with companies of all sizes: from well-established brands aiming to build a long-term presence in China, to SMEs and startups looking to test the market. Our solutions are scalable and tailored to the company’s budget and objectives.
Yes, direct shipping from Italy is possible. However, we often recommend using bonded warehouses (FTZ – Free Trade Zones) located in Hong Kong or Mainland China to ensure competitive delivery times and benefit from tax advantages. Maiorait supports the full supply chain setup and integration with leading logistics providers such as Cainiao and JD Logistics.
Costs vary depending on several factors: the platform used (Tmall Global, JD, RED, etc.), the level of service required, logistics setup, promotional activities, and operational management. As part of the China Check-up, we provide a personalized financial analysis to define a sustainable business plan.
The first step is to get in touch with us via the contact form or by email. We’ll propose a free exploratory call to understand your project, identify opportunities, and — if there is mutual interest — initiate the China Check-up or define a tailored action plan.
